Friday 7 December 2012

Marketing

A lot of people suggest to add this and that in the menu, suggest to do this and that but the truth is, there's only one major word missing when I open the shop: MARKETING.

So, off I went last Wednesday distributing flyers to Taman Kajang Impian and few houses in Section 7 Bandar Baru Bangi and the next day whoahhh!

I guess it's never about the product or place etc. It has always been about promotion. Once people notice, people will come and just have a try.

Note to self: Have a target market, and if it is still not achieved, spend more on marketing! Don't worry about the shop, the shop is more than fine. Don't worry about the product too. Marketing will be my favourite word now. Marketing, marketing, marketing.

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